Last October, Pinterest launched its first paid advertising service, “Promoted Pins,” which is geared toward large enterprises. Recently, a similar product named “DIY Promoted Pins” was released for small- and medium-sized businesses. This shows how popular social media has become in helping to establish an online presence for your business, and here are some tips […]

Although well aware of its importance, users still overlook Mac security. This might be excusable if you’re using your device just to watch cooking shows or to experiment with PhotoBooth, but not if it’s being used in day-to-day business operations. Deter internal and external threats from compromising your device with these tips: The basics Let’s […]

To truly make an impression on consumers, small- and medium-sized businesses are pulling out all the stops. Standing out from your competitors could increase your chances of earning revenue. Many SMBs are now turning to social media and content marketing strategies to gain a competitive edge. Stay one step ahead of the rest with these […]

Does your business have a social media policy? If so, when was the last time you updated it? If you’re taking too long to answer these questions, that isn’t a good sign. Because you should be conducting regular reviews, at least annually. You’d enjoy innumerable benefits, and deter your employees from obsessing over Snapchat filters […]

We live in a digital era where innovations are emerging quicker than the speed of light. This means older operating systems might soon be discontinued. Case in point, Microsoft Vista. After a 10-year run, Microsoft is set to discontinue support for Vista users from April 11th onwards. On top of that, key security or software […]

A growing number of small- and medium-sized businesses are turning to social media to help facilitate growth. The reasons are obvious, social media is easy-to-use and capable of reaching an enormous amount of users. That being said, you might be missing out on one of the fastest growing platforms available: Snapchat. Over 71 percent of […]

Social media marketing is tricky, to say the least. It’s difficult to allocate the resources that create the desired effect, especially when so many platforms are available. Facebook might be the biggest name in the industry, but that doesn’t mean it will suit your organization. Instead, business owners should familiarize themselves with all the available […]

Microsoft has announced that it will bring back free Windows 10 upgrades, but on one condition: Only small- and medium-sized businesses that have previously passed on the offer are eligible. So if you or someone you know has declined Microsoft’s previous proposition, here are some reasons you might want to reconsider. “They’re extending the free […]

Among all the new-fangled gizmos and whatchamacallits that pop up daily, hard drives remain a vital component for all types of computers. It’s completely normal to get a new one every couple of years, but with the overwhelming amount of choices available, a simple purchase becomes a difficult ordeal. Because we don’t have a tech […]

It’s hard to deny how quickly the different types of ransomware multiply — they do so faster than rabbits during mating season. Ransomware vary in appearance, subtlety, and targets. The latest addition to the extensive list of ransomware varieties is Fantom. This cybersecurity nightmare adopts a facade that many would have no qualms trusting. Like […]